Key Takeaways
‘Always Reliable’
There’s a lot going on in this ad, so much so that you’d be forgiven for feeling the message gets lost.
Was this made for SNL?? Is this part of a trailer for a new Zoolander movie?? I don t care, I just had a great laugh with this bizarre piece of crap, wrote one puzzled Twitter user.
Fortunately, Parimatch CEO Sergey Portnov was able to clarify via a press release, issued Monday. Or maybe not.
It is impossible to put Conor s personality into words, and also impossible to remain indifferent to him,” explained Portnov. “In his advertising campaign for Parimatch, he was true to himself unpredictable and brutal, but always reliable and charged to win.
Return to UFC?McGregor has signed a two-year personal endorsement deal with Parimatch across the CIS region, joining other brand ambassadors Mike Tyson and UFC stars Alexey Oleynik, Petr Yan, and the Shevchenko sisters.
Parimatch is also the UFC’s official betting partner across Africa, the Middle East, the CIS region, and the rest of Europe, excluding the UK and Ireland.
McGregor has not fought a UFC bout since his defeat by submission to Nurmagomedov in 2018. Having retired in March, he he would return to the octagon in January 18 at the T-Mobile Arena in Las Vegas. An opponent has yet to be announced. Maybe it’s a cat.
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